I was resistant to twitter at first, like I imagine many other people were. After a few months of good natured badgering, I finally broke down and signed up for an account. Though I can see how it’s not for everyone, I’ve enjoyed interacting with my followers, readers and friends through it.
It also is a useful conduit to a lot of companies and corporations with questions and concerns. It seems that many organizations have realized the boost that social media can provide (when used properly) to their products. And which is why, on my quest for ultimate queso dip, I turned to twitter for some answers.
So where to start with a queso dip?
Agreed. Ro-tel. But not just regular Ro-tel. I wanted the elusive “hot” variety with habaneros. Despite my search of nearby groceries, that specific type was not to be found. I tweeted my laments, and reached out to ConAgra’s twitter account, where I was later contacted by the official Ro-tel account to assist in my search.
Congratulations ConAgra, your social media team is doing its job
In the end, though, a friend and fellow tweeter had my back, and located a few cans for me. And by few, I mean 10.
it's so beautiful
Apparently a favorite melting cheese of many Mexican restaurants (aqueria-tay ercado-may included) is Land O’ Lakes extra melt. I attempted to contact Land O’ Lakes via twitter.
what defines a "foodservice institution"?
….and the response was not favorable. Denied. Apparently you can buy a case of extra melt at Sam’s club—but it comes in a 30 pound box. Unwilling to try and eat 30 pounds of processed cheese in 270 days (the approximate shelf life of the cheese, according to Land O’ Lakes.) I had to find other options.
In the end, I came crawling back to the classic, Velveeta. Make fun all you want, but I myself respect Velveeta for its melting prowess.
Next ingredient? Meat. Bacon started out the top choice, but was soon overtaken by chorizo. But where to find chorizo? A quick response from Mayberry Grocery confirmed the chorizo was stocked there, only a few blocks away.
That’s the foundation for a solid, tasty dip—but I couldn’t resist adding some sriracha and a splash of modelo to the mix. And that’s the cheese dip that twitter built. Thanks everyone!